Why people ignore perfect products
In this edition of the Business Insights Series, I had the pleasure of sitting down with Louise Ward from 42courses, a platform that turns learning into a joyful, bite-sized experience. Louise brings a unique mix of marketing expertise, behavioural design insights, and a passion for understanding what makes people tick. She’s also a film buff […]
Why communication is the missing piece in healthcare reform
In this edition of the Business Insights Series, we sat down with Lynn Furber, a former nurse turned educator, researcher, and founder of Healthcare Communication Matters. Lynn spent over 25 years in the NHS, primarily in cancer services, before pivoting into academia and ultimately starting her own company. Her mission? To empower healthcare professionals with […]
Building cocoa trade from the ground up
In this Business Insights Series, I sat down with Divine Mbah, the founder of Invest Agriculture Export, a startup cocoa trading company based in Cameroon. Divine’s journey is rooted in something powerful: a desire to make a difference not just for himself, but for his community and beyond. With a background in cocoa farming and […]
Rewriting your inner code: Why mindset matters more than strategy
In this edition of the Business Insights Series, I sat down with Silviu Pristavu, author, coach, and mindset architect, whose work revolves around helping people see life, and business, through a new lens. Silviu isn’t your typical business coach. He doesn’t lead with revenue metrics or funnel hacks. Instead, he guides transformation from the inside […]
From stage to strategy: How speakers build real businesses
In this edition of the Serenichron Business Insights Series, I sat down with Elliot Kay, founder and CEO of Speaker Express and The Speaker Awards, a global initiative that celebrates professional speakers and the power of spoken influence. From starting an idea in the wake of the pandemic to building a respected industry platform, Elliot’s […]
Systems, not startups: How real business owners win long term
In this conversation, I sat down with Laureline Larcher, a French-Spanish entrepreneur and business coach whose ventures reflect a refreshing philosophy: grounded, intentional, and pragmatic. Laureline’s journey began with a lingerie brand built from scratch, crafted around lightweight shipping and made-to-order design to avoid upfront costs. Then came her real estate venture in Valencia, where […]
The funnel gap: why good content isn’t enough
This is the third time I’ve had the chance to chat with Marelys Garcia, co-founder of Mindslines, and each time the conversation reveals something powerful. In our first article, “Why companies ignore first-time managers (and what it costs them)”, we uncovered the invisible gap in leadership development, and how it quietly sabotages team performance and […]
From inspiration to execution: How purpose meets process at the edge of growth
This article is part of the Serenichron Business Insights Series, where we chat with smart professionals, entrepreneurs, and decision-makers about what’s working, what’s not, and where things are headed in their world. These conversations are designed to shine a light on real business journeys, the messy, evolving, and often inspirational stories behind organizations doing meaningful […]
Rebuilding trust, one leader at a time
In this Business Insights Series conversation, I sat down with Tom Weaver, co-leader at Beam Training, a UK-based well-being and personal development company. Beam was founded 13 years ago by Leanne Weaver and initially offered holistic therapy. It has since evolved into a corporate training powerhouse serving organizations with 50 to over 12,000 employees. The […]
Helping high performers stay human while thriving
This edition of the Business Insights Series features Valentina Dolmova, founder of ILC International, a coaching and training company based in Bulgaria. With a background in management consulting at firms like Accenture and Capco, Valentina launched ILC in 2014 in London, later relocating the company to Bulgaria. Her company has been operating for over a […]